BrandXads.com, all its related web sites (“BrandXads”) Privacy Policy
Last updated October 25, 2009
PLEASE NOTE: OUR PRIVACY POLICY CHANGES FROM TIME TO TIME AND CHANGES ARE
EFFECTIVE UPON POSTING. PLEASE CHECK BACK FREQUENTLY FOR UPDATES AS IT IS YOUR SOLE
RESPONSIBILITY TO BE AWARE OF CHANGES. BrandXads DOES NOT PROVIDE NOTICES OF CHANGES<
IN ANY MANNER OTHER THAN BY POSTING THE CHANGES AT THIS WEB SITE.
IF YOU DO NOT AGREE WITH THE TERMS OF THIS PRIVACY POLICY PLEASE DO NOT PROVIDE ANY
INFORMATION TO BrandXads OR USE ANY OF THE SERVICES OR PRODUCTS OFFERED OR PROVIDED
ON ANY OF THE WEB SITES REFERRED TO IN THIS PRIVACY POLICY.
The information collection, use, and dissemination practices of BrandXads. This policy applies to BrandXads’s
collection, use, storage and disclosure of information by BrandXads on its (a) websites, including all its divisions,
subsidiaries and related companies (collectively, the "Websites"), (b) on various third party websites, and (c) to
BrandXads’s other information collection, including the purchase of customer lists from third parties. BrandXads is not
responsible for the information collection or privacy practices of third web sites or applications.
1. Collection of Information.
1.1 Survey Information.
BrandXads collects information from individuals by various methods, including, but not limited to, when an individual
voluntarily completes a BrandXads survey, order form, or a registration page either online or offline, or by means of
online or offline surveys, order forms, or registration pages operated by third parties (collectively, a "Survey"). (As
used herein, "online" means using the Internet, including the Websites, and related technologies, and "offline" means
by methods other than online, including in person, in the postal mail, using telephones and cell phones, and other
similar means.) In the Surveys, BrandXads or a third party (a "Third Party") may ask an individual to provide various
information to BrandXads, which may include his or her name, email address, street address, zip code, telephone
numbers (including cell phone numbers and carriers), birth date, gender, salary range, education and marital status,
occupation, social security number, employment information, personal and online interests, and such other information
as may be requested from time to time (together, "Survey Information"). BrandXads may also collect information
concerning an individual from another source and uses that information in combination with information provided
from this web site. Completing the Surveys is completely voluntary, and individuals are under no obligation to provide
Survey Information to BrandXads or Third Party, but an individual may receive incentives from BrandXads or a Third
Party in exchange for providing Survey Information to BrandXads.
1.2 Third Party List Information.
BrandXads collects information from individuals when an individual provides information to a third party and
BrandXads subsequently purchases, licenses, or otherwise acquires the information from the third party (the "Seller").
Such purchased information may include, but is not limited to, an individual's name, email address, street address, zip
code, telephone numbers (including cell phone numbers and carriers), birth date, gender, salary range, education and
marital status, occupation, industry of employment, personal and online interests, and such other information as the
individual may have provided to the Seller (together, "Third Party List Information"). When acquiring Third Party List
Information, BrandXads seeks assurances from the Seller that the Seller has a right to transfer the Third Party List
Information to BrandXads and that the Seller has a right to provide offers from advertisers to the individuals whose
personal information is included on the Seller's list.
1.3 Other Information.
Other occasions when BrandXads obtains information from individuals include (1) when an individual is making a
claim for a prize or seeking to redeem an incentive offered by BrandXads or by a third party, (2) when an individual
requests assistance through BrandXads’s customer service department, and (3) when an individual voluntarily
subscribes to a BrandXads service or newsletter (together, "Other Information").
1.4 Cookies, Web Beacons, and Other Info Collected Using Technology.
BrandXads currently uses cookie and web beacon technology to associate certain Internet-related information about an
individual with information about the individual in our database. Additionally, BrandXads may use other new and
evolving sources of information in the future (together, "Technology Information").
(a) Cookies.
A cookie is a small amount of data stored on the hard drive of the individual's computer that allows BrandXads to
identify the individual with his or her corresponding data that resides in BrandXads’s database. You may read more
about cookies at http://cookiecentral.com. Individuals who use the Websites need to accept cookies in order to use all
of the features and functionality of the Websites.
(b) Web Beacons.
A web beacon is programming code that can be used to display an image on a web page, but can also be used to
transfer an individual's unique user identification (often in the form of a cookie) to a database and associate the
individual with previously acquired information about an individual in a database. This allows BrandXads to track
certain web sites an individual visits online. Web beacons are used to determine products or services an individual may
be interested in, and to track online behavioral habits for marketing purposes. For example, BrandXads might place,
with the consent of a third party website, a web beacon on the third party's website where fishing products are sold.
When Joe, an individual listed in BrandXads’s database, visits the fishing website, BrandXads receives notice by
means of the web beacon that Joe visited the fishing site, and BrandXads would then update Joe's profile with the
information that Joe is interested in fishing. BrandXads may thereafter present offers of fishing related products and
services to Joe. In addition to using web beacons on web pages, BrandXads also uses web beacons in email messages
sent to individuals listed in BrandXads’s database.
(c) New Technology.
The use of technology on the Internet, including cookies and web beacons, is rapidly evolving, as is BrandXads’s use
of new and evolving technology. As a result, BrandXads strongly encourages individuals to revisit this policy for any
updates regarding its use of technology.
1.5 Outside Information.
BrandXads may receive information about individuals from third parties or from other sources of information outside
of BrandXads including information located in public databases ("Outside Information").
1.6 Individual Information.
As used herein, Individual Information means Survey Information, Third Party List Information, Other Information,
Technology Information, and Outside Information, and any other information BrandXads gathers or receives about
individuals.
1.7 No Information Collected from Children.
BrandXads will never knowingly collect any personal information about children under the age of 13. If BrandXads
obtains actual knowledge that it has collected personal information about a child under the age of 13, that information
will be immediately deleted from our database. Because it does not collect such information, BrandXads has no such
information to use or to disclose to third parties. BrandXads has designed this policy in order to comply with the<
Children's Online Privacy Protection Act ("COPPA").
1.8 Credit Card Information.
BrandXads may in certain cases collect credit card numbers and related information, such as the expiration date of the
card ("Credit Card Information") when an individual places an order from BrandXads. When the Credit Card
Information is submitted to , such information is encrypted and is protected with SSL encryption software. BrandXads
will use the Credit Card Information for purposes of processing and completing the purchase transaction, and the
Credit Card Information will be disclosed to third parties only as necessary to complete the purchase transaction.
2. Use of Individual Information.
2.1 Discretion to Use Information.
THE COMPANY MAY USE INDIVIDUAL INFORMATION FOR ANY LEGALLY PERMISSIBLE PURPOSE IN
COMPANY'S SOLE DISCRETION.
The following paragraphs in Section 2 describe how BrandXads currently uses Individual Information, but BrandXads
may change or broaden its use at any time. As noted below, BrandXads may update this policy from time to time.
BrandXads may use Individual Information to provide promotional offers to individuals by means of email advertising,
telephone marketing, direct mail marketing, online banner advertising, and package stuffers, among other possible
uses.
2.2 Email.
BrandXads uses Individual Information to provide promotional offers by email to individuals. BrandXads may
maintain separate email lists for different purposes. If email recipients wish to end their email subscription from a
particular list, they need to follow the instructions at the end of each email message to unsubscribe from the particular
list. To unsubscribe from all BrandXads’s email lists, a person must send an email to
unsubscribe@BrandXads.com.This e-mail address is being protected from spam bots, you need JavaScript enabled to
view it.
2.2(a) Content of Email Messages.
In certain commercial email messages sent by BrandXads, an advertiser's name will appear in the "From:" line but >
hitting the "Reply" button will cause a reply email to be sent to BrandXads. The "Subject:" line of BrandXads’s email
messages will usually contain a line provided from the advertiser to BrandXads.
2.2(b) Solicited Email.
BrandXads only sends email to individuals who have agreed on the Websites to receive email from BrandXads or to
individuals who have agreed on third party websites to receive email from third parties such as BrandXads. BrandXads
does not send unsolicited email messages. As a result, statutes requiring certain formatting for unsolicited email are not
applicable to BrandXads's email messages.
2.3 Targeted Advertising.
BrandXads uses Individual Information to target advertising to an individual. When an individual is using the Internet,
BrandXads uses Technology Information (see also Section 2.5 below) to associate an individual with that person's
Individual Information, and BrandXads attempts to show advertising for products and services in which the person has
expressed an interest in the Surveys, indicated an interest by means of Technology Information, and otherwise.
BrandXads may, at its discretion, target advertising by using email, direct mail, telephones, cell phones, and other
means of communication to provide promotional offers.
2.4 Direct Mail and Telemarketing.
BrandXads uses Individual Information to advertise, directly or indirectly, to individuals using direct mail marketing or
telemarketing using telephones and cell phones.
2.5 Use of Technology Information.
BrandXads uses Technology Information (1) to match a person's Survey Information and Third Party List Information
to other categories of Individual Information to make and improve profiles of individuals, (2) to track a person's online
browsing habits on the Internet, (3) to determine which areas of BrandXads's web sites are most frequently visited.
This information helps BrandXads to better understand the online habits of individuals so that BrandXads can target
advertising and promotions to them.
2.6 Profiles of Individuals.
BrandXads uses Individual Information to make a profile of an individual. A profile can be created by combining
Survey Information and Third Party List Information with other sources of Individual Information such as information
obtained from public databases.
2.7 Storage of Individual Information.
BrandXads stores the Individual Information in a database on BrandXads computers. Our computers have security
measures (such as a firewall) in place to protect against the loss, misuse, and alteration of the information under
BrandXads's control. Not withstanding such measures, BrandXads cannot guarantee that its security measures will
prevent BrandXads computers from being illegally accessed, and the Individual Information on them stolen or altered.
3. Dissemination of Individual Information.
3.1 Sale or Transfer to Third Parties.
BrandXads MAY SELL OR TRANSFER INDIVIDUAL INFORMATION TO THIRD PARTIES FOR ANY PURPOSE IN BrandXads'S SOLE DISCRETION.
3.2 Order Fulfillment.
BrandXads will transfer Individual Information to third parties when necessary to provide a product or service that aperson orders from such third party while using BrandXads web sites or when responding to offers provided by BrandXads.
3.3 Legal Process.
BrandXads may disclose Individual Information to respond to subpoenas, court orders, and other legal processes.
3.4 Summary Data.
BrandXads may sell or transfer non-individualized information, such as summary or aggregated anonymous information about all persons or sub-groups of persons.
3.5 Access.
Individuals have access to their Individual Information collected to provide an opportunity for an individual to correct,
amend, or dele te suchinformation. Access can be obtained by contacting info@BrandXads.com.This e-mail address is
being protected from spam bots, you need JavaScript enabled to view it BrandXads may also grant advertising clients
and email services providers’ access to an individual's email address to verify the origin of the Individual Information
collected.
4. Privacy Practices of Third Parties.
4.1 Advertiser cookies and web beacons.
Advertising agencies, advertising networks, and other companies (together, "Advertisers") who place advertisements
on the Websites and on the Internet generally may use their own cookies, web beacons, and other technology to collect
information about individuals. BrandXads does not control Advertisers' use of such technology and BrandXads has no
responsibility for the use of such technology to gather information about individuals.
4.2 Links.
The Websites and email messages sometimes contain hypertext links to the web sites of third parties. BrandXads is not
responsible for the privacy practices or the content of such other web sites. Linked web sites may contain links to web
sites maintained by third parties. Such links are provided for your convenience and reference only. BrandXads does not
operate or control in any respect any information, software, products or services available on such third party web
sites. The inclusion of a link to a web site does not imply any endorsement of the services or the site, its contents, or
its sponsoring organization.
4.3 Affiliated Companies.
BrandXads may disclose, transfer, and sell Individual Information to entities affiliated with BrandXads in BrandXads's discretion
.
5. Unsubscribe Procedures.
If you wish to discontinue receiving email messages from BrandXads, you have several options:(a) Unsubscribe from one email list.
To unsubscribe from a particular list, either (1) send an email to unsubscribe@BrandXads.com.This e-mail address is
being protected from spam bots, you need JavaScript enabled to view it or (2) follow the instructions in each
promotional email message sent by BrandXads.
(b) Unsubscribe from all of BrandXads.com's email lists.
We reserve the right to add Individual Information to multiple lists maintained by BrandXads. To globally unsubscribe from all of BrandXads’s lists, send an email to unsubscribe@BrandXads.com.This e-mail address is being protected from spam bots, you need JavaScript enabled to view it.
For more information about protecting your privacy, you may wish to visit: www.ftc.gov. If you have questions about this policy, please contact us at info@BrandXads.com. |